Having a marketing strategy in place BEFORE you jump in and do your marketing is crucial.
It doesn't mean you have to create a long drawn-out plan that you must follow to the letter. It does mean understanding what makes you distinctive.
For that you need to know where you are heading, who you should be targeting in order to get there and why they should buy from you over your competitors.
THAT'S the secret to standing out.
It can be you next.
The issue with the forms has potentially been going on for a while, so if you have tried to contact me through one of my web forms and haven’t heard anything back, that would be why. I wasn’t ignoring you. I simply didn’t receive the form. My apologies.